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ABOUT US

The Branding Boost is a boutique agency, specialised in brand design and digital strategy.

We create professional yet original brand experiences and converting websites for clients in the Benelux and beyond.

Our goal

“Our ultimate goal is to boost our clients' success by crafting brand experiences that captivate, inspire, and connect with their ideal customers.”

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Who we work for

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Mission

At The Branding Boost, our mission is to empower entrepreneurs and businesses to transform their inspirations into reality. Through the tools of branding, design and marketing, we make visionary businesses and innovative entrepreneurs visible, helping them showcase their missions and amplify their impact.

“The core motivation behind my work is to create freedom, not only for myself but also for others. By crafting powerful brand experiences and effective marketing strategies, I aim to provide individuals and businesses with the visibility and freedom to express their unique visions. To connect with the audience they aim to help and achieve their goals.

 

I am driven by the belief that when individuals have the freedom to pursue their passions and make a positive impact, it contributes to a better and more beautiful world for all.”

- MERLIJN GROENEN

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Services

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Where strong strategies meet attractive design

At The Branding Boost, we offer a unique combination of strategy and design. Our expertise lies in professional yet original branding, web design, and online marketing.

01

Branding

Brand strategy | Logo design | Brand identity design | Graphic design | Packaging

We design logos and corporate identities that are professional yet original. We help you effectively distinguish your organization from competitors and appeal to your ideal customers.

 

At The Branding Boost, we understand that a strong brand is built on the foundation of a solid strategy. That's why we take your goals and target audience as our starting point. If desired, we can also support with formulating your core values and analyzing the market and competitors in your field, before we start creating captivating design.

→ Get in touch to discuss your branding project

02

Web design

Web design | Web development | Copy writing | Search engine optimisation (SEO)

 

We create visually appealing and user-friendly websites that reflect the essence of a brand and provide an engaging online experience for visitors.

 

We believe that a site should not only be aesthetically pleasing but also function commercially. Our responsive websites communicate with your ideal customer and boost sales. With SEO we optimize your site for search engines so that you can be found by customers on Google.

→ Get in touch to discuss your web design project

03

Online Marketing

Online marketing strategy | Communication strategy | Content creation | Social media management | Social media advertising | Search engine advertising (SEA)

 

In today's digital landscape, establishing a strong online presence is more crucial than ever before. We understand that many entrepreneurs recognize the potential of social media for their businesses but struggle with where to begin or what to share.

At The Branding Boost, we provide expert support in online marketing and social media. Our team excels at identifying the most effective online marketing strategy tailored to your specific goals, whether it's enhancing brand awareness or attracting a larger customer base. Through our services, including online marketing and social media strategy, content creation, search engine advertising (SEA) and advertising campaigns on platforms like Facebook, Instagram, and LinkedIn, we help businesses reach their target audience and enable a genuine connection.

→ Get in touch to discuss your online marketing project

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HOW WE WORK

As a boutique marketing and design agency, we prioritize offering tailored advice, a personal approach, and practical support. Merlijn is your dedicated point of contact, providing expert guidance and taking necessary actions. If required, she collaborates with a team of freelance specialists to execute your project with utmost care. 

 

From the moment we engage, we fully immerse ourselves in understanding your unique needs and goals. We listen attentively, read between the lines, and deliver results that align with your vision. 

 

Throughout the process, we maintain open lines of communication, keeping you engaged and ensuring that your brand's essence shines through in every aspect of our work. Our collaborative approach focuses on seeking opportunities, providing seamless solutions, and driving growth for your business. With The Branding Boost, you can expect tangible results, unparalleled inspiration, and a seamless journey that propels your brand forward.

Our work

At The Branding Boost we create effective brand strategies and identities, converting websites, and engaging social media content and ad campaigns. With our tailored approach, we help your brand stand out and connect with your target audience.

Team

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The Branding Boost is founded and led by Merlijn Groenen. The remote team at The Branding Boost consists of talented freelance specialists who bring their unique skills and expertise to each project, ensuring top-notch results for our clients.

Founder

Merlijn Groenen

Merlijn is an entrepreneurial, analytical and creative spirit with 10 years of experience in the fashion and lifestyle industry.

 

Her academic background at universities such as the VU University in Amsterdam and the Sorbonne in Paris allows her to employ a critical, theoretical approach to design and art.

 

The Executive Programme 'Mastering Digital Marketing' at London Business School provides her with the latest insights and skills in online marketing, social media and content creation.


Her expertise lies in combining design and strategy to create impactful brand experiences. Merlijn's approach focuses on understanding the client's goals while maintaining a strong aesthetic sense.

→ Connect on LinkedIn

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"I asked The Branding Boost to freshen up my logo and create an extended, sophisticated and flexible colour palette. And they delivered! I'm excited to apply and experiment with these new colours. This visual branding represents me and my business and speaks to the audience I want to reach. It's fresh, clean, calm, mature and sophisticated. 

Over the last year, The Branding Boost has also helped me with social media strategy and the design of my webshop."

Anna Posthumus Meyjes

Founder of legal design agency Aclara Legal Design

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